Brief: Create a Blog which extends the Brand of ACHICA.com.
It Brand ID should look like a "sister" site.
The Achica brand recognises the importance to inspire it's audiences to improve their home, while providing a platform to create value to their brand by association.
The blog was created to help SEO with search engines as well and give the site a brand value by presenting style forecasting and brand association.
SEO marketing a Brand : Achicaliving.com
ACHICAliving: blog brings you home and lifestyle inspiration from free-to-join online members-only shopping club ACHICA.com,
This blog in a few months has become a favourite blog of Harrods, the Conran Store and winner of best blog voted by Dorset cereals — how's that for social networking!