• A Portfolio Image by Victoria Baker from Vic@toria.com



Role: Lead Designer and Production Manager 2009 - 2010

* Create branding - both B2B & B2C for launch.
* Create customer journey and design templates for CMS and .css.
* Roadmap and co-ordinate the business infrastructure from buying team thought to production team, outlining the content material required and timings for publication of sales.
* Create designs for all social media platforms.
* Design and build e-mail templates for first Pure360 then Exact Target, which enabled dynamic content.
* Overseeing publication of online displays.
* Create all affiliate marketing as flat & flash artwork.
* Co-ordination & create PR campaigns press packs liaising with buying team & PR departments.
*Creation of Power-point B2B promotional material.

Inventing a Brand

ACHICA: ACHICA is a groundbreaking start up headed by one of the former founders of ASOS Quentin Griffiths and Will Cooper, the former CEO of affiliate marketing company Trade Doubler.